Europcar Mobility Group UK has recorded more than 1.24 million rental days in electric and hybrid vehicles during 2024, marking a fivefold increase from the 228,000 days logged in 2023.
The company has expanded its electrified fleet as part of its strategy to simplify electric mobility for customers. Currently, 14 percent of Europcar’s cars are fully electric or plug-in hybrid vehicles – exceeding the UK rental sector average.
These figures appear in Europcar’s latest Sustainability Report.
The company now uses electric cars and e-bikes for its Deliver & Collect service, cutting 80.5 tonnes of CO₂ emissions in 2024. This reduction equals 168 return flights from Paris to New York or charging more than 20 million smartphones.
Electric vehicles traveled over 1 million miles for vehicle deliveries and collections, saving 78,516kg of CO₂. E-bikes used by collection personnel reduced emissions by an additional 2,016kg.
Europcar has implemented environmental improvements at its rental locations, reducing energy and water usage while increasing recycling. The company has also launched tree-planting initiatives across the UK.
“2024 saw us take some exciting strides forward on this journey, meeting important milestones and breaking new ground in the vehicle rental industry. We’re committed to supporting fleets and individuals in reducing their environmental impact, and these results reflect the real progress we’ve made,” said Tom Middleditch, Head of Electric Mobility at Europcar Mobility Group UK.
From April 1, 2025, Europcar will introduce price parity for business account holders – electric car and van rentals will cost the same as petrol or diesel equivalents, removing a key adoption barrier.
The company has also implemented a new charging policy to address range anxiety. EVs will be supplied with at least 80 percent charge and can be returned with just 20 percent, making the rental process more convenient for customers.
Europcar UK’s investments in sustainable mobility are establishing new standards for the rental industry as the transition to zero-emission transport continues to accelerate.
